gillian beal
CONTENT CREATION AND MARKETING COMMUNICATIONS CONSULTANT.
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DRIVING BRAND ENGAGEMENT
creative, effective COMMUNICATION
I'm an experienced content writer and communications consultant who has helped numerous businesses build brands and drive customer engagement.
Over the past 30 years I have worked with large companies such as HP, Apple and Hyatt, international businesses, SMEs and start-ups.
My experience is mainly (although not exclusively) within the ICT and travel & tourism sectors. My content development expertise is broad - from PR to e-learning, websites to white papers.
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EXPERIENCE
Brand communications
I develop and implement brand communication strategies for clients large and small - from identifying key messages to writing brand guidelines.
PR campaigns
I build brand awareness and communicate key messages to target audiences across all channels - print and digital - where brand stories need to be seen.
customer advocacy
I write case studies (for companies such as Twitter and Microsoft), testimonials and other customer evidence programs. The aim is to help sales and marketing teams drive sales leads and close deals faster.
Consulting
I have consulted with start ups, SMEs and large corporates on using effective communications to build awareness, reach out to new customers, markets and employees. and drive business growth.
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WHAT CLIENTS SAY
GILLIAN PEARL
CEO Pearl Consulting
"I have worked with Gilly for over a decade. She is highly professional and an excellent writer. She is able to take a brief, advise on structure, tone, and style and produce great copy that is a pleasure to read. I highly recommend her."
Paul Hourihane
O&M, Vertis Digital
"I have worked with many writers over the years but none are as rounded and perceptive as Gilly. She gets it, soup to nuts: business problem to strategy to end-customer take out, all the way. Gilly is responsive, diligent and thoughtful to work with. I can firmly recommend the experience."
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VISUAL STORYTELLING
tailored content marketing
Partnership with Olivia Bonnal-Sansoni
To provide comprehensive content marketing services with strong visual appeal, I work with experienced commercial photographer Olivia Bonnal-Sansoni.
With over 30 years of global experience in hotel and tourism photography, and a wealth of expertise in content marketing, we understand the unique needs of telling your brand story in words and images, in print and online.
Our tailored marketing services have been honed through working with major brands, SMEs and small companies. We are specialised in the travel and tourism industry, having worked with global brands such as Hyatt and the Four Seasons, and niche properties like Geoffrey Bawa's RedCliff in Sri Lanka and GHM in Indonesia. Our aim is to ensure that your business stands out in a crowded market.
We offer personalised photo and content marketing packages designed to fit even the most modest marketing budgets, driving engagement and business success with strategic, visually captivating narratives.
Expert Consultancy
We are also thrilled to be collaborating with Gérard Sintès, a veteran hotelier who has served as General Manager of some of the most prestigious hotels in the world, including Mandarin Oriental London. Gerard brings unmatched expertise in luxury service, leadership, and operational strategy, making him an invaluable partner.
Elevate Your Brand.
Connect With Us Today.
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© 2019